diff --git a/.gitlab-ci.yml b/.gitlab-ci.yml
index 2d30ef3915103d21392f73fea00c7b859cd76f3b..f13a2bd1313fa864e77ff1c98aa39013a2e8736d 100644
--- a/.gitlab-ci.yml
+++ b/.gitlab-ci.yml
@@ -22,16 +22,18 @@ build_image:
     - master
   services:
     - 'docker:18.09.7-dind'
+  variables:
+    - DOCKERHUB_NAME: clarinpl/anonymizer
   before_script:
     - ''
   script:
-    - docker build -t clarinpl/anonymizer .
+    - docker build -t $DOCKERHUB_NAME .
     - echo $DOCKER_PASSWORD > pass.txt
     - cat pass.txt | docker login --username $DOCKER_USERNAME --password-stdin
     - rm pass.txt
-    - docker push clarinpl/anonymizer
+    - docker push $DOCKERHUB_NAME
     - docker login -u $CI_REGISTRY_USER -p $CI_REGISTRY_PASSWORD $CI_REGISTRY
-    - docker image tag clarinpl/anonymizer $CI_REGISTRY_IMAGE:$CI_COMMIT_REF_SLUG
-    - docker image tag clarinpl/anonymizer $CI_REGISTRY_IMAGE:latest
+    - docker image tag $DOCKERHUB_NAME $CI_REGISTRY_IMAGE:$CI_COMMIT_REF_SLUG
+    - docker image tag $DOCKERHUB_NAME $CI_REGISTRY_IMAGE:latest
     - docker push $CI_REGISTRY_IMAGE